Post by account_disabled on Feb 24, 2024 3:37:00 GMT -6
That the Christmas holidays are the perfect time of year to give and receive gifts, to rest, to cook and eat (a lot), to spend some time with friends and relatives, but not only: also to plan, study and update yourself on strategies, knowledge and news to put into practice in 2023. This is where the Noetics come in! Look carefully, under the tree there is an extra package. We were the ones who, disguised as Santa Claus, gave you our list of suggestions for Christmas readings . Instagram, psychology, the role of colors in the modern imagination: are you ready to discover it? 1. Slow and fast thoughts by Daniel Kahneman, Mondadori, 2012 Is man able to rein in his instinct to evaluate situations in a rational manner , choosing the most advantageous one among the various alternatives? For many years, Nobel Prize winner Daniel Kahneman has shown how illusory this belief is. In this book we find a fascinating exploration of the human mind , a complete map of the ways in which thought works and, at the same time, precious suggestions to counteract fast mental mechanisms in favor of slower ones, which help us to reason. Because marketing is not just about photos, copy and videos , but psychology is also an aspect to take into consideration! 2. Cromorama by Riccardo Falcinelli, Einaudi, 2017 Every color has a meaning.
Riccardo Falcinelli knows this well – one of the most successful visual designers in Italy, who wrote a book Middle East Phone Number List that has become a small cult object. The author tells how the modern gaze was built , on a journey that starts from painting, literature, cinema, comics and above all from everyday objects to show us how technology and today's market have changed the way we look at things. things, getting used to new perceptions. Color has become a filter with which we think about reality: but how aware are we of it? Read the book and find out! 3. Pay attention: How not to get distracted by nonsense and pay attention to what really matters in life by Gennaro Romagnoli, Mondadori, 2020 Can attention be trained? Social networks, television, work: we are continually under stress from myriads of contents that want to entertain you, without giving you time to truly reflect on who you are and what you want. A risk that those who work in marketing know they can take... Thanks to the experience of Gennaro Romagnoli , psychotherapist and creator of Psinel, one of the most listened to personal growth podcasts in Italy, you can discover what attention is and how it can be trained to no longer miss the little daily things and re-establish the own priorities.
Start from the why. How all great leaders know how to inspire collaborators and customers by Simon Sinek, Franco Angeli, 2014 Why are some people and organizations more innovative , more influential and more profitable than others? A question that anyone who works in marketing has certainly asked themselves at least once in their life. And perhaps Simon Sinek has found the answer: the author has studied for us a wide range of personal and corporate cases to build a new model - fascinating and unconventional - of what it really takes to lead and inspire people . Ready to be fascinated too? 5. Instagram for dummies by Ilaria Barbotti and Maria Luisa Spera, Hoepli, 2022 Are you looking for ideas to rock Instagram and defeat the algorithm once and for all? This is the book for you! You will discover all the secrets to develop an effective marketing strategy and finally make a Business, Creator or Personal Instagram channel work. With advice on graphics and videos including data from Ilaria Barbotti. Does this name sound familiar to you? Maybe because we interviewed her a few weeks ago to talk about Influencer Marketing … 6. What if we also recommended a… Podcast?! But if during the Christmas holidays you want to stay updated on sector trends or the latest features of your favorite platforms, you absolutely can't miss our podcast! It's called "Digital Experiences" and is the marketing and communication guide created by our digital specialists. And not only that: because you can also read the articles on our blog . In the latest insights we talked about LinkedIn Ads , email deliverability and Tone of Voice for corporate communication.
Riccardo Falcinelli knows this well – one of the most successful visual designers in Italy, who wrote a book Middle East Phone Number List that has become a small cult object. The author tells how the modern gaze was built , on a journey that starts from painting, literature, cinema, comics and above all from everyday objects to show us how technology and today's market have changed the way we look at things. things, getting used to new perceptions. Color has become a filter with which we think about reality: but how aware are we of it? Read the book and find out! 3. Pay attention: How not to get distracted by nonsense and pay attention to what really matters in life by Gennaro Romagnoli, Mondadori, 2020 Can attention be trained? Social networks, television, work: we are continually under stress from myriads of contents that want to entertain you, without giving you time to truly reflect on who you are and what you want. A risk that those who work in marketing know they can take... Thanks to the experience of Gennaro Romagnoli , psychotherapist and creator of Psinel, one of the most listened to personal growth podcasts in Italy, you can discover what attention is and how it can be trained to no longer miss the little daily things and re-establish the own priorities.
Start from the why. How all great leaders know how to inspire collaborators and customers by Simon Sinek, Franco Angeli, 2014 Why are some people and organizations more innovative , more influential and more profitable than others? A question that anyone who works in marketing has certainly asked themselves at least once in their life. And perhaps Simon Sinek has found the answer: the author has studied for us a wide range of personal and corporate cases to build a new model - fascinating and unconventional - of what it really takes to lead and inspire people . Ready to be fascinated too? 5. Instagram for dummies by Ilaria Barbotti and Maria Luisa Spera, Hoepli, 2022 Are you looking for ideas to rock Instagram and defeat the algorithm once and for all? This is the book for you! You will discover all the secrets to develop an effective marketing strategy and finally make a Business, Creator or Personal Instagram channel work. With advice on graphics and videos including data from Ilaria Barbotti. Does this name sound familiar to you? Maybe because we interviewed her a few weeks ago to talk about Influencer Marketing … 6. What if we also recommended a… Podcast?! But if during the Christmas holidays you want to stay updated on sector trends or the latest features of your favorite platforms, you absolutely can't miss our podcast! It's called "Digital Experiences" and is the marketing and communication guide created by our digital specialists. And not only that: because you can also read the articles on our blog . In the latest insights we talked about LinkedIn Ads , email deliverability and Tone of Voice for corporate communication.